How Long Does it Take to Rank on Google?



Any business starting out in Search Engine Marketing will always ask the question:
        “How long will it take my website to rank on top of Google?”
The most common response marketers will give is “It depends”. There are far too many factors to take into consideration, such as website strength, the competition, your budget etc. Google has said on many occasions that they use more than 255 factors in their algorithm.

How Old are the Top-Ranking Pages?


Sites that are older and trusted are more likely to have a higher ranking on Google than newer websites, provided other SEO factors remain equal. This is not to say that new websites can’t achieve good rankings, it simply means that it’s likely to take longer to do so.
Websites are considered new when they are active for 6 months or less. After that 6-month period, your website has the potential to seriously jump up the ranks.
Research conducted by ahrefs first identified how old the current top-ranking pages are. Using 2 million random keywords, they were able to extract data on the top 10 ranking pages for each keyword. On average, the highest-ranking pages each of the keywords were older than 850 days (the age was calculated from the date when the Search Engine Crawlers first saw the page).
Less than 2% of pages that were ranked No. 1 were less than a year old. So, we can see that the higher rankings are dominated by “older” pages.
Their findings also discovered that 5.7% of newly published pages will get to the Google Top 10 within a year. You can always take help from Digital Agency Leeds.

The Panda Factor


Content is what fuels Googles organic traffic. Google’s site quality algorithms are aimed at making sure people find the most “high-quality” sites by reducing the rankings of low-quality in terms of content. In-fact, all major search engines focus on creating the best possible experience for the user, meaning sites that offer relevant information stand to gain the most visibility.
By starting out with original, high-quality content creation you’re effectively increasing your chances of being in, or near the 5.7% of new pages that occupy the higher positions in Google SERPs.

Social SEO


Every day, 27 million pieces of online content are shared, every 1 in 5 social media messages include a link to content and 60% of content-sharing messages specific to an industry mention a product or brand by name. 44% of B2B marketers say that the impact of social media on SEO is an enormous contributing factor to SEO. Ask more from SEO Agency Leeds.
If you’re regularly sharing, great quality content and are engaging with your audience from the start, you’ll see a noticeable increase in visitors to your website. While this might not necessarily get you to the top ranks, you’ll be building the trust and authority that your site needs.

So… How Long?



It depends. Unfortunately, there isn’t a definitive answer. While content driven methods exist that, if executed well, can help make your site an authority in your industry, but sadly, there’s no way of predicting when you will see a noticeable increase in your Search Engine Rank.

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